Profitable Solutions

The art of entrepreneurship is finding Profitable Solutions to problems. Every successful entrepreneur or business leader has been able to identify a problem and come up with a solution to that problem before someone else did. Here are some of the basics for entrepreneurial success.

Consumer needs and wants are unlimited. Therefore, our opportunities for entrepreneurship and financial success are just as unlimited. The only constraint on the business opportunities available to us are the limits we place on our own imagination.

Wherever there is a widespread and unsolved customer problem, there is an opportunity for us to start and build a successful business.

I can remember a time, before photocopiers, the only way to make multiple copies of a letter was with carbon paper placed between sheets of stationary. A single mistake would require my administrative assistant to go through and erase the mistakes on every single copy. This was enormously clumsy and time consuming.

A secretary working for company in Minneapolis began mixing flour with nail varnish in order to white out her mistakes that she was making in her typing. Soon, people in other departments began asking for it. The demand became so great that she quit her job and began working full-time manufacturing what she called “Liquid Paper.” A few years later, the Gillette Corporation came along and bought her out for $47 million cash.

There are problems to solve everywhere. Our job is to find one of these problems and solve it better than it has ever been solved in the past. Find a problem that everyone has and see if you can come up with a solution for it. Find a way to supply a product or service better, cheaper, faster, or easier. Use your imagination.

The key to success in any business is to focus on the customer. Become obsessed and fixated on their wants, needs, and desires. Think of the customer all the time. What is our customer is willing to pay for? Think about our customer’s problems. See ourselves as if we were working for our customer.

Once we have come up with a problem or idea, resolve to invest our time, talent, and energy instead of our money to get started. Most great personal fortunes in the United States were started with an idea and with the sale of personal services.

Most great fortunes were started by people with no money, resources, or backing. They were started by individuals who came up with an idea and who then put their whole heart into producing a product or service that someone else would buy.

“Remember, Success is always Within Reach”

#terry ogburn #entrepreneur #Business #Business Development #Business Sales #business coach #business coaching